Limited to the First 10 Homeowners: Free $497 Flooring Design Consultation
Voted Best Flooring Company on the Grand Strand Two Years Running!
100% Satisfaction Guarantee
1-Year Quality Protection – No-Risk, No Regrets

The Luxury “FloorMatch” Framework Helping 2,819+ Homeowners Find the Perfect Flooring Without Future Regret

Most homeowners don’t realise that choosing the wrong flooring can lead to costly mistakes - whether it’s low-quality materials that scratch and wear out quickly, poor installation that causes gaps and warping, or hidden fees that push the project way over budget. Without expert guidance, it’s easy to fall for misleading sales tactics and end up spending thousands on flooring that doesn’t match their home, lifestyle, or long-term needs.

By the time they notice the issues - like scratches from pets, moisture damage, or a colour that clashes with their décor - it’s too late. Fixing these problems means expensive replacements, lost time, and unnecessary frustration. And with no guarantees or refunds from big-box retailers, many homeowners find themselves stuck with flooring they hate.

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Before
After

The Luxury “FloorMatch” Framework Helping 2,819+ Homeowners Find the Perfect Flooring Without Future Regret

This is NOT a generic flooring store experience where you’re left wandering through aisles, hoping you’ll find the right option. It’s also NOT a high-pressure sales pitch from a commission-driven rep who doesn’t understand your needs or the long-term investment you’re making.

The Luxury “FloorMatch” Framework is a fully guided, risk-free process designed to help homeowners choose the perfect flooring for their space - without second-guessing, overpaying, or worrying about durability. With access to 1,289+ premium flooring options, expert design consultations, and a 1-Year “Perfect Floors” Guarantee, you’ll have complete confidence in your decision before spending a single dollar.

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4.8/5 Google Rating – 240+ Verified Reviews

Watch How Myrtle Beach’s Award-Winning Flooring Experts Help Homeowners Save Thousands On Luxury Hardwood Floors

In this short video, our award-winning flooring experts walk you through the exact process we use to help homeowners find the perfect floors, without overpaying or making costly mistakes.

Choose From World-class Hardwood and vinyl Flooring…

Novella

Regular price:

$5.25 SqFt

Palladio

Regular price:

$8.52 sqft

Affinity

Regular price:

$5.87 SqFt

Alta Vista

Regular price:

$8.19 SqFt

True

Regular price:

$9.05 SqFt

Madison Collection

Regular price:

$4.19 SqFt

Monet

Regular price:

$4.65 SqFt

Imperial Pecan

Regular price:

$5.32 SqFt

Cape Neddick

Regular price:

$4.39 sqft

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4.8/5 Google Rating – 240+ Verified Reviews

Why Customers Choose Floor Over Competitors

Factor

Big-Box Stores (Home Depot, Lowe’s, Floor & Decor)

Local Flooring Retailers

Expert Flooring Guidance

Personalised consult

General sales reps

Some experts, but hit-or-miss

Exclusive, High-End Selection

1,289+ luxury options

Mass-market inventory

Limited selection

Quality & Durability

Premium flooring built to last

Often lower-grade materials

Varies by store

Risk-Free Purchase

Guarantees & free samples

No refunds, all sales final

Some stores offer warranties

Showroom Experience

Grand Strand’s largest showroom

No showroom, just shelves

Smaller showrooms

Custom Solutions

Tailored to each home

One-size-fits-all

Some custom options

Exclusive Offers

VIP deals & showroom-only discounts

Standard retail prices

Limited promotions

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4.8/5 Google Rating – 240+ Verified Reviews

The True Cost of Choosing the Wrong Flooring – And How Floor Authority Saves You Thousands

Most homeowners think they need to spend a fortune to get high-end hardwood floors. But the truth is, Here’s what you might face if you choose low-quality flooring from a big-box store or work with the wrong provider.

Common
Flooring Mistake

Average Cost to Fix

Choosing the Wrong Material (Scratches, Stains, Water Damage)

$5,000

Replacement Due to Poor Durability

$8,000

Hidden Fees & Unexpected Costs

$3,000

DIY or Bad Installer Mistakes (Fixing Poor Installation)

$6,000

Lost Home Value (Outdated Flooring Lowers Property Appeal)

$10,000+

Total Estimated Cost of Choosing the Wrong Flooring:

 $32,000+

The Luxury “FloorMatch” Framework Designed to Eliminate All Risk Of Choosing The Wrong Floors

Most flooring retailers sell limited, mass-produced options at inflated prices, leaving homeowners stuck with floors that don’t match their home, budget, or long-term needs. Floor Authority’s Luxury “FloorMatch” Framework eliminates the guesswork by combining exclusive supplier access, expert design guidance, and a risk-free selection process.

Access to 1,289+ Exclusive Flooring Options

Unlike big-box stores that sell the same generic brands, Floor Authority sources luxury, high-end materials directly from elite distributors, offering styles you won’t find anywhere else.

Precision Matching with Expert Guidance

Our flooring specialists walk you through the exact materials, colors, and finishes that match your home’s style, durability needs, and budget - so you never second-guess your choice.

Exclusive Supplier Pricing - Up to 133% Less

By cutting out middlemen, we pass the savings directly to you, meaning you get higher-quality flooring at a better price

This proven, step-by-step system ensures your flooring is perfect from day one, both in aesthetics and long-term durability - without the risk of overspending or choosing the wrong material.

Brands We Carry

Over a Decade of Flooring Excellence - Built on Expertise, Innovation, and Growth

Founded in 2010 by a team with over 30 years of flooring expertise, Floor Authority has grown from a single Myrtle Beach location into the leading flooring provider across the Grand Strand. Under the leadership of RT Bayles, an engineer with a passion for innovation, the company has expanded to multiple showrooms, offering one of the largest luxury flooring selections on the Carolina Coast.

With a reputation for precision, premium materials, and unmatched customer service, Floor Authority is the trusted partner for homeowners, builders, and designers seeking high-end flooring solutions that last. Now operating in Myrtle Beach, Charleston, and Wilmington, our mission remains the same - delivering expertly curated flooring, risk-free guarantees, and a seamless buying experience from start to finish.

Why Homeowners Across the Grand Strand Trust Floor Authority…

The average Floor Authority customer saves thousands in hidden costs, avoids cheap, low-quality materials, and gets expert-guided flooring selection - without the risk of choosing the wrong floors.

No stress, no surprises - just high-quality flooring done right.

Before working with Floor Authority, I was overwhelmed with too many choices and worried about making the wrong decision. The team made everything easy - helping me choose the right flooring, providing samples, and ensuring a smooth installation. Now, I have stunning floors that I love, and I didn’t have to deal with hidden costs or regrets.

Crystal S.

The best experience from start to finish.

I needed to match my existing flooring for a home addition, and every other store told me it wasn’t possible. Kyle at Floor Authority went above and beyond to track down the perfect match - and even found a better tile for my bathroom when my original choice was discontinued. Incredible service, expert knowledge, and a team that truly cares.

Jo Anne K

Great quality, fair pricing, and zero headaches

I’ve used Floor Authority for multiple projects, and every time, they deliver beyond expectations. Their selection is unbeatable, the pricing is competitive, and their installers are true professionals. Unlike big-box stores, they actually take the time to guide you through the process and make sure you get exactly what you want. Highly recommend!

John K

Discover Our Premium Flooring Solutions Tailored to Your Home's Unique Style

Hardwood Flooring

Timeless and durable, our hardwood options add warmth and elegance to any space.​

Carpet Flooring

Soft and comfortable, our carpets provide a cozy atmosphere while offering excellent durability. ​​

Vinyl Flooring

Combining style and resilience, our vinyl floors are perfect for high-traffic areas and come in various designs.​​

Laminate Flooring

Offering the look of real wood with added durability, our laminate options are both practical and stylish.​​

Tile Flooring

Versatile and easy to maintain, our tile selections are ideal for both modern and traditional interiors.​

Decorative Tile

For a unique and artistic touch, our decorative tiles bring intricate designs to life.​

Each flooring type is available in a variety of colors, textures, and finishes, allowing you to customize your selection to perfectly suit your home's decor. 

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4.8/5 Google Rating – 240+ Verified Reviews

Why Floor Authority is the Smartest, Easiest Way to Get Luxury Hardwood Floors Without Regret

Luxury "FloorMatch" Framework

Find the Perfect Flooring, Risk-Free, No more uncertainty. Our expert-guided process ensures you choose the ideal flooring for your home - so you never regret your decision.

1,289+ Premium Flooring Options

Exclusive Styles You Won’t Find Elsewhere. We source directly from elite suppliers to give you the best selection of luxury hardwood, engineered wood, and high-end tile - all at unbeatable prices.

Guaranteed Lowest Price

If You Find a Better Deal, We’ll Beat It. Unlike big-box retailers that overcharge for lower-quality materials, our direct supplier relationships let us offer premium floors for up to 133% less.

Free Samples & No-Pressure Consultation

Try Before You Buy. Take home 5 free flooring samples so you can see how they look in your space before making a decision - zero risk, no commitment.

1-Year "Perfect Floors" Guarantee

Total Confidence in Your Purchase. If any quality issues arise, we’ll replace your panels for free - so you never have to worry about making the wrong choice.

Grand Strand’s Largest Showroom

A range of stunning display vignettes to explore. Skip the guessing. See and feel your flooring options in person inside our award-winning showroom, with expert designers to guide you.

No DIY Struggles – We Connect You with Trusted Installers

No more worrying about bad installations. We refer only the best installers to ensure your new floors are flawless from day one.

Limited-Time Exclusive Offer

First 10 Homeowners Get a Free $497 Design Consultation

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4.8/5 Google Rating – 240+ Verified Reviews

Stop Second-Guessing & Let Our Experts Match Your Home With The Perfect Floors To Significantly Boost Resale Value

You’ve built your life by making smart, strategic decisions. So why gamble on flooring that could wear out, lower your home’s value, or cost you thousands in repairs? If you’re planning to sell in the next 2-5 years, upgrading your floors can significantly boost resale value - turning an expense into an investment.

Unlike big-box stores where unqualified sales reps leave you guessing, Floor Authority offers an exclusive showroom experience with expert guidance, 1,289+ luxury flooring options, and risk-free guarantees. No overpaying. No regrets. Just the right choice, made once.

Novella

$7.98 SqFt

Quick Add

+9 more

Cape Neddick

$6.58 Sqft

Quick Add

Here’s How You Can Get Started In 3 Simple Steps…

1
Claim Your Free Flooring Express Quote

Schedule a quick showroom visit or virtual consultation with our experts to discuss your style, space, and budget.

2
Get Your Custom Floor Match Plan

We’ll guide you through 1,289+ luxury flooring options, help you choose the perfect fit, and provide free samples - so you can see exactly how it looks in your home.

3
Lock in Exclusive Pricing & Start Your Transformation

Watch your brand become a household name — gaining trust, recognition, and top-tier customers. You’ve finally become a market leader that can rival the big brands and carve a bigger piece of the market.

Worried About Installation or Choosing the Wrong Flooring? We’ve Got You Covered.

You don’t need to worry about finding a reliable installer - we connect you with trusted professionals who ensure your floors are installed flawlessly. No guesswork, no DIY disasters - just expert craftsmanship from vetted specialists.

Not sure which flooring is right for you? Not all hardwood is created equal. Thickness, finish, and durability can make the difference between floors that last decades and ones that show wear in just a few years. That’s why we offer 5 free samples - so you can see and feel the quality in your own home before committing. No surprises, no regrets - just the perfect flooring, guaranteed.

Our 1-Year ‘Perfect Floors’ Double Guarantee

Because we select, stock and supply only the highest-grade flooring on the market and deliver it to you at the best possible price, we can offer a risk-free guarantee like this on our products.

*T&C’s Apply

EXCLUSIVE OFFER FOR THE FIRST 10 MYRTLE BEACH HOMEOWNERS:

Claim Your FREE Express Quote To Affordably TRANSFORM Your Home With Luxury Hardwood Floors! ($497 Value)

Here’s just a fraction of what you’ll discover in your FREE No-Obligation ‘Flooring Design Consult’:

  • Come into Grand Strand’s biggest showroom and discover how YOU can get your perfect luxury floors without paying more than you need to!

  • We’ll use our unique Luxury ‘FloorMatch’ Framework to find the exact floors that match your vision and requirements… so you have no regrets if you decide to move forward with the purchase.

  • Get exclusive access to over 1,289+ unique flooring types… so you know that you’re not missing out on any perfect option available to you.

  • Take home FREE samples from your 5 favorite floors… so you can see exactly how they’d look in your home (no crappy visualization apps!).

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4.8/5 Google Rating – 240+ Verified Reviews