Hardwood Flooring
Timeless and durable, our hardwood options add warmth and elegance to any space.
Most homeowners don’t realise that choosing the
wrong flooring can lead to costly mistakes -
whether it’s low-quality materials that scratch
and wear out quickly, poor installation that
causes gaps and warping, or hidden fees that
push the project way over budget. Without expert
guidance, it’s easy to fall for misleading sales
tactics and end up spending thousands on
flooring that doesn’t match their home,
lifestyle, or long-term needs.
By the time they notice the issues - like
scratches from pets, moisture damage, or a
colour that clashes with their décor - it’s too
late. Fixing these problems means expensive
replacements, lost time, and unnecessary
frustration. And with no guarantees or refunds
from big-box retailers, many homeowners find
themselves stuck with flooring they hate.
4.8/5 Google Rating – 240+ Verified Reviews
This is NOT a generic flooring store experience where you’re left wandering through aisles, hoping you’ll find the right option. It’s also NOT a high-pressure sales pitch from a commission-driven rep who doesn’t understand your needs or the long-term investment you’re making.
The Luxury “FloorMatch” Framework is a fully guided, risk-free process designed to help homeowners choose the perfect flooring for their space - without second-guessing, overpaying, or worrying about durability. With access to 1,289+ premium flooring options, expert design consultations, and a 1-Year “Perfect Floors” Guarantee, you’ll have complete confidence in your decision before spending a single dollar.
4.8/5 Google Rating – 240+ Verified Reviews
In this short video, our award-winning flooring experts walk you through the exact process we use to help homeowners find the perfect floors, without overpaying or making costly mistakes.
Regular price:
$5.25 SqFt
Regular price:
$8.52 sqft
Regular price:
$5.87 SqFt
Regular price:
$8.19 SqFt
Regular price:
$9.05 SqFt
Regular price:
$4.19 SqFt
Regular price:
$4.65 SqFt
Regular price:
$5.32 SqFt
Regular price:
$4.39 sqft
4.8/5 Google Rating – 240+ Verified Reviews
Most homeowners think they need to spend a fortune to get high-end hardwood floors. But the truth is, Here’s what you might face if you choose low-quality flooring from a big-box store or work with the wrong provider.
|
Common |
Average Cost to Fix |
|
|---|---|---|
![]() |
Choosing the Wrong Material (Scratches, Stains, Water Damage) |
$5,000 |
![]() |
Replacement Due to Poor Durability |
$8,000 |
![]() |
Hidden Fees & Unexpected Costs |
$3,000 |
![]() |
DIY or Bad Installer Mistakes (Fixing Poor Installation) |
$6,000 |
![]() |
Lost Home Value (Outdated Flooring Lowers Property Appeal) |
$10,000+ |
Total Estimated Cost of Choosing the Wrong Flooring:
Most flooring retailers sell limited, mass-produced options at inflated prices, leaving homeowners stuck with floors that don’t match their home, budget, or long-term needs. Floor Authority’s Luxury “FloorMatch” Framework eliminates the guesswork by combining exclusive supplier access, expert design guidance, and a risk-free selection process.
Unlike big-box stores that sell the same generic brands, Floor Authority sources luxury, high-end materials directly from elite distributors, offering styles you won’t find anywhere else.
Our flooring specialists walk you through the exact materials, colors, and finishes that match your home’s style, durability needs, and budget - so you never second-guess your choice.
By cutting out middlemen, we pass the savings directly to you, meaning you get higher-quality flooring at a better price
This proven, step-by-step system ensures your flooring is perfect from day one, both in aesthetics and long-term durability - without the risk of overspending or choosing the wrong material.
Founded in 2010 by a team with over 30 years of flooring expertise, Floor Authority has grown from a single Myrtle Beach location into the leading flooring provider across the Grand Strand. Under the leadership of RT Bayles, an engineer with a passion for innovation, the company has expanded to multiple showrooms, offering one of the largest luxury flooring selections on the Carolina Coast.
With a reputation for precision, premium materials, and unmatched customer service, Floor Authority is the trusted partner for homeowners, builders, and designers seeking high-end flooring solutions that last. Now operating in Myrtle Beach, Charleston, and Wilmington, our mission remains the same - delivering expertly curated flooring, risk-free guarantees, and a seamless buying experience from start to finish.
Timeless and durable, our hardwood options add warmth and elegance to any space.
Soft and comfortable, our carpets provide a cozy atmosphere while offering excellent durability.
Combining style and resilience, our vinyl floors are perfect for high-traffic areas and come in various designs.
Offering the look of real wood with added durability, our laminate options are both practical and stylish.
Versatile and easy to maintain, our tile selections are ideal for both modern and traditional interiors.
For a unique and artistic touch, our decorative tiles bring intricate designs to life.
Each flooring type is available in a variety of colors, textures, and finishes, allowing you to customize your selection to perfectly suit your home's decor.
4.8/5 Google Rating – 240+ Verified Reviews
Find the Perfect Flooring, Risk-Free, No more uncertainty. Our expert-guided process ensures you choose the ideal flooring for your home - so you never regret your decision.
Exclusive Styles You Won’t Find Elsewhere. We source directly from elite suppliers to give you the best selection of luxury hardwood, engineered wood, and high-end tile - all at unbeatable prices.
If You Find a Better Deal, We’ll Beat It. Unlike big-box retailers that overcharge for lower-quality materials, our direct supplier relationships let us offer premium floors for up to 133% less.
Try Before You Buy. Take home 5 free flooring samples so you can see how they look in your space before making a decision - zero risk, no commitment.
Total Confidence in Your Purchase. If any quality issues arise, we’ll replace your panels for free - so you never have to worry about making the wrong choice.
A range of stunning display vignettes to explore. Skip the guessing. See and feel your flooring options in person inside our award-winning showroom, with expert designers to guide you.
No more worrying about bad installations. We refer only the best installers to ensure your new floors are flawless from day one.
First 10 Homeowners Get a Free $497 Design Consultation
4.8/5 Google Rating – 240+ Verified Reviews
You’ve built your life by making smart, strategic decisions. So why gamble on flooring that could wear out, lower your home’s value, or cost you thousands in repairs? If you’re planning to sell in the next 2-5 years, upgrading your floors can significantly boost resale value - turning an expense into an investment.
Unlike big-box stores where unqualified sales reps leave you guessing, Floor Authority offers an exclusive showroom experience with expert guidance, 1,289+ luxury flooring options, and risk-free guarantees. No overpaying. No regrets. Just the right choice, made once.
Schedule a quick showroom visit or virtual consultation with our experts to discuss your style, space, and budget.
We’ll guide you through 1,289+ luxury flooring options, help you choose the perfect fit, and provide free samples - so you can see exactly how it looks in your home.
Watch your brand become a household name — gaining trust, recognition, and top-tier customers. You’ve finally become a market leader that can rival the big brands and carve a bigger piece of the market.
You don’t need to worry about finding a reliable installer - we connect you with trusted professionals who ensure your floors are installed flawlessly. No guesswork, no DIY disasters - just expert craftsmanship from vetted specialists.
Not sure which flooring is right for you? Not all hardwood is created equal. Thickness, finish, and durability can make the difference between floors that last decades and ones that show wear in just a few years. That’s why we offer 5 free samples - so you can see and feel the quality in your own home before committing. No surprises, no regrets - just the perfect flooring, guaranteed.
Because we select, stock and supply only the highest-grade flooring on the market and deliver it to you at the best possible price, we can offer a risk-free guarantee like this on our products.
If there’s any issues regarding the quality or durability of your new flooring that come up during the first year (which is when 99% of quality issues arise) we’ll supply replacement panels at no additional cost to you!
If you happen to find another supplier or retailer who offers a better price than us, we’ll instantly match or beat it. No questions asked.
*T&C’s Apply
Here’s just a fraction of what you’ll discover in your FREE No-Obligation ‘Flooring Design Consult’:
Come into Grand Strand’s biggest showroom and discover how YOU can get your perfect luxury floors without paying more than you need to!
We’ll use our unique Luxury ‘FloorMatch’ Framework to find the exact floors that match your vision and requirements… so you have no regrets if you decide to move forward with the purchase.
Get exclusive access to over 1,289+ unique flooring types… so you know that you’re not missing out on any perfect option available to you.
Take home FREE samples from your 5 favorite floors… so you can see exactly how they’d look in your home (no crappy visualization apps!).
4.8/5 Google Rating – 240+ Verified Reviews


























































